Every year, we embark on a new adventure for our Christmas Card. No theme is ever the same or even near it! For 2019, that meant heading into a new decade and of course an even more major change.
So with that in mind… here’s a peak into the minds of our creatives at Thread who whipped this concept together and executed it so perfectly!
The Inspiration
Cyberpunk meets Thread. Somewhere between Ghost in the Shell, Blade Runner, Alita, and the soon to be launched computer game (Ben is so excited) Cyberpunk 2077. A futuristic, science fiction, anti-authoritarian while fighting against a dystopian future.
Before and After
We turned our Thread meeting room into its very own photo shooting studio. Thanks to neon lights from Taobao, a lot of green paper and our amazing designers, this is how it all came together.
Ben, Founder and Creative Director
Justine, Managing Partner
Christina, Brand Strategist
Eva, Art Director
Jennifer, Art Director
Harry, Design Director
Kai, Associate Account Director
Monica, Office Manager
Una, Account Manager
Emma, Designer
Our 2019 Christmas Card