If you’re a mediocre artist, illustrator or copywriter you are out of a job this year. If your work entails writing generic content, emails, SOP’s, reports, job descriptions, internal coms, indeed anything junior in corporate, there isn’t going to be much need for you now. When the first machines threatened to take jobs away from people that wove fabrics by hand, we just made more clothes, for less. This trend more or less continued, Instagram upset photographers but created the influencer. This is not the same, there isn’t another level to all these jobs. They are the jobs that people with 15 years of experience need people with 2 years of experience to do. Might this snap the career ladder?
ChatGPT didn’t write this, but a year from now it might be able to. What then is the value of written content. Would you have read this far knowing it was computer generated? Or perhaps, you would skip over it knowing a human had written it.